On December 5, 1933, Prohibition is repealed and American wineries like Franzia Brothers*, Mogen David*, and Tribuno*, start the challenging work of rebuilding and resuming production. (*Future TWG brands)
1970s The Beginning of TWG
The Wine Group originates within Coca-Cola Bottling of New York during a period when U.S. consumer product companies are eager to enter the wine business. The company acquires the Franzia, Mogen David, and Tribuno brands. It’s near the end of this era that the revolutionary, "fresh to the last glass," Franzia Wine Tap® packaging makes its debut.
1980 The Wine Group- On its Own
After a leveraged buy-out in 1981, The Wine Group (TWG) becomes a privately held company owned by its executives by 1984. Soon after, Corbett Canyon brand is acquired and MD 20/20 wine coolers launch. TWG becomes the fourth largest wine company in California.
1990 Exponential Growth
TWG becomes the third largest U.S. wine company in 1993, largely due to the expansion of winery operations and the wild success of Franzia, which becomes the #1 U.S. wine brand in 1994.
2000 Premium Innovations and Portfolio Additions
TWG launches a series of new wine brands (Cupcake, Chloe, flipflop, and Love Noir) while other brands (Glen Ellen Winery, and Almaden Vineyards) join the TWG team.
2010 Continuing to Shine
TWG success continues with a series of strong brand launches and major accolades. Ava Grace, 13° Celsius, and Insurrection launch with success, while award-winning wineries Benziger and Imagery, plus the brand 7 Deadly, join the TWG portfolio.
2020-present Through Vision
The Wine Group continues to thrive as a leading global wine producer through continuous innovation and optimization. With steadfast dedication to the consumer, we proudly add Cupcake LightHearted, Beringer Main & Vine, Cooper & Thief, The Dreaming Tree, and more into our diverse portfolio of brands.
